What is SEO? SEO (Search Engine Optimization) is the process of updating your website to organically show up higher and more often in search engines. By following SEO guidelines, you will not only be able to choose which search queries you want to show up in, but also control how your site is shown on "results" pages. Get more qualified traffic to your website and spread your message to a larger audience!
This presentation will cover:
-What SEO is and why it matters
-On-page updates to improve search results
-Offsite actions to improve your domain authority
-Backend tasks to maintain your rankings
Robin Mannas of Fire Brothers Inc. will share his insights into successfully optimizing your nonprofit's website. Fire Brothers (firebrothersinc.com) specializes in nonprofit and small business online marketing through the use of Search Engine Optimization and Search Engine Marketing. Robin spoke to #NPTechClubATX in 2017 about Google AdWords, and that was a home run!
If you park in the Austin Centre garage after 6:00 p.m., please ask Capital Factory’s Meetup Coordinator during your event to pick up a parking validation. You will present your parking ticket and the validation at the parking kiosk, and you will only be charged $5. The entrance to the garage is located on the east side of Brazos Street, just north of 7th Street.